by Michael Somanje | Jan 13, 2023 | Brick & Mortar, Retail, Sam's Club, Strategic Planning, Target, Walmart
Congratulations! You’re now successfully selling your product to the mass and club channels (Walmart, Target, Costco, and Sam’s Club). But what about the many other opportunities in the North American market? Of the top 100 retailers, Walmart, Target, Costco,...
by Michael Somanje | Dec 27, 2022 | Amazon, eCommerce
There is a long-standing and silent debate happening in the marketing world. The debate is about the difference between marketing and advertising. If you were to ask ten different professionals what the difference between these two is, you’d receive ten...
by Michael Somanje | Dec 12, 2022 | Supply Chain, Walmart
On November 26, 2022, Tesla CEO Elon Musk tweeted, “Tesla team just completed a 500-mile drive with a Tesla Semi weighing in at 81,000 lbs!” This is unprecedented, so much so that it could potentially reform the shipping industry in major ways. Tesla has...
by Michael Somanje | Dec 9, 2022 | Retail, Walmart
At Legacy Retail, we have decades of experience working with Walmart, along with other retailers, in every category of retail. We’re also different than the typical brokerage firm: Like you, we are vendors who sell our products to Walmart; therefore, we understand the...
by Michael Somanje | Nov 16, 2022 | Amazon, eCommerce, Replenishment, Retail, Retail Analytics, Strategic Planning
At Traverse Group, we live and breathe the Amazon retail platform. Daily, we are bombarded by emails and articles from SaaS providers and agencies touting their latest and greatest innovations. These artificial intelligence powered optimization tools,...
by Michael Somanje | Oct 12, 2022 | Bentonville, Brick & Mortar, eCommerce, Retail, Walmart
Success on Walmart.com can be challenging for any company, especially those without expertise in eCommerce business practices. However, these challenges can be addressed by following some basic practices and collaborating with the Walmart.com merchant teams. We invite...
