by Big Deal | May 16, 2024 | eCommerce, Retail, Retail Analytics, Target
Roundel, Target’s demand-side platform (DSP), is a cornerstone of modern retail advertising, seamlessly connecting brands with the highly valuable Target shopper demographic. Introduced to bolster Target’s digital offerings and advertising efficiency,...
by Big Deal | Mar 22, 2024 | Bentonville, Brick & Mortar, Replenishment, Retail, Retail Analytics, Sales Leadership, Strategic Planning, Supply Chain, Walmart
The Changing Landscape of Retail Media Over the past few years, there has been a significant transformation in the world of retail media. Traditionally, brands heavily relied on advertising through established platforms such as Google and Amazon to reach their target...
by Big Deal | Dec 19, 2023 | Bentonville, Brick & Mortar, eCommerce, Replenishment, Retail, Retail Analytics, Sales Leadership, Strategic Planning, Supply Chain, Uncategorized, Walmart
Securing a meeting at Walmart Headquarters is no small feat—it’s a pivotal moment that can shape the trajectory of your business. Congratulations on reaching this milestone! This opportunity opens doors to potential collaborations and places your company in the...
by Michael Somanje | Jan 30, 2023 | Brick & Mortar, eCommerce, Retail, Retail Analytics, Strategic Planning, Supply Chain
At NASA, it’s understood Earth revolves around the sun. At Legacy Retail, it’s understood retail revolves around data. Without adequate data and the technology to process it, a vendor will not earn maximum revenue and will be eclipsed by its competition. Continue...
by Michael Somanje | Nov 16, 2022 | Amazon, eCommerce, Replenishment, Retail, Retail Analytics, Strategic Planning
At Traverse Group, we live and breathe the Amazon retail platform. Daily, we are bombarded by emails and articles from SaaS providers and agencies touting their latest and greatest innovations. These artificial intelligence powered optimization tools,...
